It is a fact! A found fact! I have mentioned this here. The placemats and runners that are sold in Crawford market "are" export rejects because of defects. Defects that you cannot make out, but I can ;)
During our discoveries last weekend, me and Dj encountered a whole godown storing beautiful runners, placemats, napkins, kitchen towels and much more... in the heart of the city, Crawford market. I picked up this multi-stripe runner from there! "Multi-stripe" is such an exportish word in textiles! All in spring-summer colors woven in Karur. Well.. well.. have a look at the same runner here.
Yaay! It's a Pier 1 product and I have it just for 5.5 USD!! ;) I love Mumbai for this!!
And this also makes a colorful wallpaper for today!
The One Minute Writer: a blog which I liked the most in the past couple of days. Today's writing prompt it says: inspiring. What is inspiring you today? Today, I was inspired by a 'wreath'. Inspired by its form, its structure and its components, I started designing patterns and fabrics with 'wreath' as a theme. (Work in progress). A wreath, I always though was only used for Christmas decorations. The dictionary defines the wreath as 'a circular band of flowers, foliage, or any ornamental work, for adorning the head or for any decorative purpose; a garland or chaplet.'
Image: Table linen from the 'Summertime' collection. Copyright 2009 Tracon espl. Photo Credits: Malhar Sawant
After this part of information collection for the day, I thought of this photograph, where a delicate stalk of a creeper is used to tie up the placemat for a good composition. (It is hardly visible, but one can try and see it at the extreme right of the image.) Its a wreath, it is circular, made of leaves, used for a decorative purpose and in a different context.
A few more details about the photograph: Woven table cloth and placemat designed by Aarti Badamikar, woven in Karur. Art direction by Mahesh Jagtap/Niteen Rangdal. The wreath/coffee beans conception and photography by Malhar Sawant.
Once upon a time..... as every story begins. But this does not.
Mulla Nasrudin, as everyone knows comes from a country where fruit is fruit, meat is meat, and curry is never eaten.
One day he was plodding along a dusty Indian road, having newly descended from the high mountains of Kafiristan, when a great thirst overtook him. 'Soon' he said to himself, 'I must come across somewhere that good fruit is to be had.'
No sooner were the words formed in his brain than he rounded a corner and saw sitting in the shade of a tree a benevolent-looking man, with a basket in front of him.
Piled high in the basket were huge, shiny red fruits. 'This is what I need', said Nasrudin. Taking two tiny coppers from the knot at the end of his turban, he handed them to the fruit seller.
Without a word, the man handed him the whole basket, for this kind of fruit is cheap in India, and people usually buy it in smaller amounts.
Nasrudin sat in the place vacated by the fruiterer, and started to munch the fruits. Within a few seconds, his mouth was burning. tears streamed down his cheeks, fire was in his throat. The Mulla went on eating.
An hour or two passed, and then an Afgan hill man came past. Nasrudin hailed him. 'Brother, these infidel fruits must come from the very mouth of Sheitan!'
'Fool', said the hill man. 'Hast thou never heard of the chillies of Hindustan? Stop eating them at once, or death will surely claim a victim before the sun is down.'
'I cannot move from here', gasped the Mulla, 'untill I have finished the basketful.'
'Madman! Those fruits belong in curry! Throw them away at once.'
'I am not eating fruit any more,'croaked Nasrudin, 'I am eating my money.'
Eating his Money (From the book Thinking Design by S. Balaram)
Interesting story! And the moral of the story is indeed very beautifully illustrated. Design and its context is like figure and ground for an artist. One has no relevance without the other. If the design changes, the context has to change and vice versa.
Amongst many examples of design and context, I would like to share a hilarious personal example of the 'Pani Puri in Tamil Nadu'.
Pani Puri in Karur, Tamil Nadu (Karur is a town in Tamil Nadu famous for its home textiles majorly targeting the export market)
Easwaran Temple in Karur
The pani puri or gol gappa/puchka/gup chup as called in some other Indian languages is street side preparation mainly from north India. (Wiki explains the pani purihere)
Now, Karur, being in the Tam land, does wish to have the north Indian pani puri, in the southest of India. -->Why not? Like you get the idli and dosa all over India. Not only India, but our fellow south Indians have made a place for south Indian food all over the world, with a ‘Hotel Kamath’ in Singapore and many such more. Microsoft has many south Indians. Every time I open Adobe Photoshop, I read south Indian names. Oh! I am proud of them!
Now coming back to the pani puri...
The tam version of pani puri is kind of like this: Crushed puris, with a lot of chole(chana) curry, without a tangy taste, and garnished with grated carrots instead of coriander. Served in a plate and to be eaten with a spoon. It was an EXPERIENCE! BIG TIME! I laughed my brain out! Hilarious, really! (Unfortunately I do not have an image of the same. Will try to get it the next time.)
I kind of not much liked it, definitely its not pani puri (for me and many others), but yes it is the pani puri for Karurites. People love it! No issues! Yes, it is the Karur customized pani puri, the pani puri in another context! Context changes, design also changes.
Similar is in the case of Chinese food in India- The Indian version of Chinese, which it actually is. I have learnt from others experiences that eating the actual Chinese from China is next to impossible (at least for a veggie like me). And what about Maggie, the one we all love! Each of us have a self-customized version of maggie, isn't it?
Well, food, in-general is a very good example of design. There is a lot to learn from it. Its multi-sensory! So eat it, think it and explore it!
It's now I guess I have started real blogging. Hope to post many interesting things here... looking forward for an interesting blog-relation with you all.
Cheers!! XOXO Aarti
Something very fresh of my works makes my first post...
Image: Waffle kitchen towels woven in Karur. Five colors representing the five color stories for SS10
The radiant sun unfolding its orange glory, Fills with vermilion warmth the gentle scenery. Limpid skies neighbouring the aqua marina, With new spreads of emerald on the sienna. Many are the colours of Mother Nature, Rejuvenating the fresh Spring and Summer.
Colour and trend forecasting is indeed a very interesting job. These five colours were proposed as the spring colors for 2010 Tracon espl, an export house working from Mumbai and Karur. More info about Tracon can be seen here. Each color forms a complete story with coordinating colours. This could have had an additional purple color but purple being a very 'fall' color was eliminated. But on the later revelation of facts or to be called 'the made facts' purple was the so called 'in' color of Spring 2010. Now here is a point! Who decides all this? "The so called Trend Setters". It is very interesting to find out, how does one color becomes 'the color of the season' and the whole world follows the same trend. All this is in the context of export market. In India still colour trends are not followed that well because of different people having different tastes. Well, to put in other words, I would like to say that Indians are self contextualized and do not blindly follow someone saying something about color and saying that-this-is-the-right-colour!!
Well.. well.. have a look at the same runner here.
Click on the image to download.
Click on the image to download. 
